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Nyra Skin and Hair Clinics

Industry

Healthcare

Services

Google Ads, Facebook Ads & Native Programmatic Ads

Nyra Skin and Hair Clinics campaign
01

Objectives & Challenges

Nyra Skin and Hair Clinics operates as high-end clinics in Uttarpradesh. We were assigned the goal to consistently generate new customer leads and convert them to customers for one of there numerous therapies. To achieve this constant interest, we run for them Google Ads, including Search Ads, Display Ads and Performance Max Ads, Facebook Ads, and Native Programmatic Ads.

With 18 years of experience & expertise in Dermatology, Nyra Skin Clinics has the largest range of LASER & Energy Based devices in Uttarpradesh. They needed to scale patient acquisitions across multiple clinic locations.

  • Dedicated Account Strategist with 10+ Years of Experience

  • Full Google Ads Account Management & Social Ads Management

  • Analytics & Reporting & Conversion Optimization & Consulting

  • Landing Page & Website Optimization

02

Solutions

Together with traditional web analytics we use phone tracking analytics to optimize and maximize results. We also deployed a dedicated strategist to manage campaign setups and A/B test creatives.

Google Performance Ads

Search, Display, and Performance Max Ads to capture high-intent patients.

Social media campaigns

Facebook and native programmatic ads for consistent lead generation.

Dermatology Positioning

Highlighting 18 years of experience and state-of-the-art LASER range.

Landing page conversion

Consulting on how to set up landing pages for better conversion rates.

03

Strategic Benefits

  • 100% Increase in customer leads through phone calls and forms in the first 6 months.

  • 4000+ leads generated in 2022 with an average of 880 customer leads per month.

  • 52.97% Lower costs on Ad Budget.

For over 3 years, We are calling ourselves as Goldilocks solution for your digital marketing needs. We blend small agency nimbleness with the rigour, structure and depth of expertise of a network agency – and we think we've got it 'just right'

N

Nyra Management

Executive Director

Performance Dashboard

Market PositionAPEX 1ST
Search Rate / Traffic52.97%
100%

Business Growth

Search Engine Traffic Share

Conversion Volume

4000+

4000+ leads generated in 2022

Project Velocity

06 Months

Strategic Roadmap

PHASE 01: MULTI-CHANNEL ADSETUP

Configured Google Search/Display/PMax and Facebook ad accounts.

PHASE 02: CONVERSION OPTIMIZATION

Re-engineered clinic landing pages and configured phone tracking.

PHASE 03: RANKING & LEADS

Positioned clinic in 1st place of Google Maps and scaled monthly leads.

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